Google Launches Open-Source “Meridian” Marketing Mix Model via @sejournal, @MattGSouthern

Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign effectiveness. The post Google Launches Open-Source “Meridian” Marketing Mix Model appeared first on Search Engine Journal .

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Google Launches Open-Source “Meridian” Marketing Mix Model via @sejournal, @MattGSouthern

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